UNITED KINGDOM
We’re taking a trip through the United Kingdom—a country that has always felt like my home away from home. It was my first international destination, and the one I’ve returned to more than any other outside of Greece. These cities hold memories that shaped me early on, long before I knew what my path would look like. It was here, through shop windows, campaigns, and everyday moments, that I first fell in love with branding, visuals, and storytelling. This is where my love for marketing began—and this is where I realized I wanted to be part of the world that creates it.
LONDON
London was a lot of firsts for me—my first international trip in life, the first city I ever traveled to on my own as an adult, and the first place I shopped completely independently and discovered the joys of advertising. It’s where I first felt freedom, curiosity, and creative clarity all at once. Walking through Harrods, I realized how much I loved branding and messaging—not just the products, but the stories, the spaces, the way everything felt intentional. London didn’t just welcome me—it showed me who I could be.
MANCHESTER
There’s something honest about Manchester—creative without trying, cool without the performance. It’s where I started noticing the subtler side of branding: the way a coffee shop menu is designed, how a vintage store uses tone of voice, how culture and community shape everything. It felt less curated, more real—and that’s exactly what made it inspiring. A reminder that good branding doesn’t have to be loud. It just has to mean something.
